Seoul has always been my inspiration. It remains, to me, the most edgy fashion environment of all time. Even when I was creating the fashion brand Aligne, Seoul was my greatest inspiration. For a long time, that was the handwriting of the brand and I’m still wearing those original pieces from the first few years today.
I would take Seoul over Paris, New York, Milan and dare I say even London. I could actually dress Seoul style every day and never get bored.
There’s something about it which I find hard to articulate. Maybe it’s the tension between androgyny and sensuality that makes Seoul style so compelling. It’s not trying to be one thing. It’s confidently both…and that’s what keeps me coming back.
Autumn 26 was absolutely on point. The wearability, like Tolu Coker at London Fashion Week was for me, is so relevant today. That influence is everywhere right now and I love it.
Hope you enjoy the report.
